we sell trust in innovation and passion to create significantly distinctive & relevant ideas
we are a passionate, action-oriented and hard-working team of people from various economic and social sectors and cultural backgrounds. we catalyze innovation projects with focus in CEE, Asia Pacific and Latin America
we accumulated intensively and then practiced extensively. we do not write reports and give you advise from famous books. we share and apply best practices we have ourselves lived and experienced by leading and launching successful innovation projects all over the world
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Melania Damian
, globetrotter, click name for biography
founder, Melania, has multi industry experience, covering around 20 diverse categories. she moved from native Romania to Moscow to learn about regional management (Russia, Ukraine, Baltic’s & CIS) and how to lead effectively highly dynamic markets and categories. by early 2005 she then took a global innovation role in London and started an intensive innovation adventure, science & practice. she’s ran many projects in different corners of the world, like USA, Europe, China, Japan, Brasil, South Africa and Middle East, which exposed her to various cultures, ideas, technologies or ways of doing business and innovating. an active member of innovation groups for global and discovery projects. recognised for continuously partnering with big marketing consultancies & innovation firms and running successful multi-million innovation projects all over the world |
cube innovation partners with a vast team of experts from different fields and geographical areas, all passionate about innovation in its diverse expressions: inventors, innovators, consumer experts, artists, marketing and advertising heroes and other creative minds
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Anastasia Bevan
, London, United kingdom, click name for biography
Anastasia is an expert in FMCG brand strategy and innovation based on consumer insights and mega trends exploration, and has an experience of managing complex strategic projects with strong commercial focus and brings in-depth marketing expertise |
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Yeelin Tan
, Hong Kong, China, click name for biography
YeeLin has over 8 years of market research experience, across a range of diverse markets, cultures & countries in Asia. her work experience includes market exploratory and market potential studies, concept and product testing, packaging test, image studies, brand positioning studies, segmentation studies, advertising pre-testing and new product development studies |
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Evgenia Kinebas
, Moscow, Russian Federation, click name for biography
Evgenia is extremely adaptable & solution oriented. the exceptional variety of businesses she worked for allows her to spot improvement opportunity in all parts of business and gives her ability to see situation from different perspectives. she believes that the times of changes is the best chance for a break-through and dramatic improvement. natural networker & passionate golfer |
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Cristina Panait
, Bucharest, Romania, click name for biography
Cristina has more than 7 years experience in marketing research, the majority of this time being spent on media research. she is a strong believer in research as the crucial ingredient to innovation and development projects and supports the idea that research is not only meant to explain and measure but also to explore and inspire |
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Razvan Vrabie
, Bucharest, Romania, click name for biography
Razvan is an animation artist. for over 25 years he imagined and created thousands of characters in several animation studios. he has been in the advertising world for over 15 years and his experience with new ideas varies from the creativity dimension of visualising storyboards, graphic design to the more strategic area of packaging design, art concepts and brand identity. exceptionally good at designing innovation |
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Maria Ufland
, London, United Kingdom, click name for biography
Maria has over 10 years of experience in television programming rights sales into the CEE region, as well as rights acquisition and management of co-production project. she learned that CEE countries represent a huge opportunity for innovation and creativity and she believes that increasingly more \'big ideas\' in television will be coming from the CEE territories |
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Caesar Klimenko
, Dusseldorf, Germany, click name for biography
Caesar has over 25 years experience in graphic and product design with valuable expertise in designing brand or corporate philosophy and identity. for the last 10 years he has built a collateral webdesign specialisation, enabling him to express his design ingredients in the digital world. his ongoing work with preparing students requires him to be in touch with latest trends in visual marketing, infusing this knowledge to the innovation projects. he is currently getting his doctorate in Graphic design and Webdesign, Digital Art |
